Tag: shopify
Shopify vs. WooCommerce: Choosing the Best Platform for Your Online Store
If you’re ready to explore the world of e-commerce, you’ll probably find yourself comparing two of the most popular online store platforms: Shopify and WooCommerce.
Understanding the key differences between Shopify and WooCommerce will help you select the best solution for your business, depending on various aspects of your business, such as your level of technical expertise, customization needs, and budget.
The Basics: Shopify vs. WooCommerce
Shopify is a fully hosted, cloud-based e-commerce platform that offers a comprehensive solution for building, managing and growing an online store. For many businesses, Shopify is their entire website, not just e-commerce, including a home page, additional web pages, and a blog—though it can function only as e-commerce when set up as a subdomain.
… Continue Reading >>B2B Ecommerce that Drives Sales
Welcome to the transactional side of B2B businesses: ecommerce.
Rising digital expectations make it difficult to keep up with the promise of one-click purchases (ahem, Amazon) but, if ecommerce is right for your business, it can create an entirely new revenue stream to supplement current sales, sell outside your current geographical area, expand into new markets, and appeal to those who want to buy without any human interaction.
Many, particularly manufacturers, have three main concerns regarding ecommerce:
- Channel Conflict: businesses with channel partners and distributors worry that they will be stepping on the interests of partners they’ve built relationships with
- Implementation: it is costly,
